add

How to Add Person Schema for Author EEAT in Blogger - Get Author Knowledge Panel

Emxymes 10:28

 

You finished 80 Schema posts but Google still doesn't trust you as author. Without Person Schema = no EEAT, no author panel. With Person Schema = Google sees you as expert.

In this BONUS Post #81, you'll add Person Schema for EEAT in Blogger. This is how you get author knowledge panel and rank higher after the complete brand setup.

Step 1: Why Person Schema Wins After Brand SEO 2025

Google's EEAT update ranks authors, not just blogs.

  1. Author knowledge panel: Search your name → Shows photo, bio, social links, articles
  2. EEAT trust: Person Schema with credentials = higher ranking for YMYL topics
  3. All articles linked: Every post's author points to your Person Schema = authority stacking
  4. Google Discover author: Your face appears in Discover next to articles

Image: Google search for author name showing knowledge panel with photo, "Articles by..."

Step 2: Create Author Profile Page in Blogger

Person Schema needs a dedicated About Me page to link to.

  1. Pages → New Page → Title: About Your Name
  2. URL: /p/about-author.html or /p/about.html
  3. Add this visible bio (this must match Schema):
<div style="display:flex;gap:20px;align-items:flex-start;background:#f8f9fa;padding:25px;border-radius:12px;">
<img src="https://yourblog.blogspot.com/your-photo-400x400.jpg" alt="Your Name" style="width:150px;height:150px;border-radius:50%;object-fit:cover;" />
<div>
<h2 style="margin-top:0;">Your Name - Blogger SEO Expert</h2>
<p><strong>5+ years blogging, 100k monthly readers, AdSense expert, helped 5000+ students start blogs in Nigeria.</strong></p>
<p>I started Your Blog Academy in 2024 to teach real Blogger SEO that works in 2025. Featured in [Site 1], [Site 2]. Certified Google Digital Marketing.</p>
<p><strong>Expertise:</strong> Blogger SEO, Schema Markup, AdSense Approval, Core Web Vitals</p>
<p><strong>Follow:</strong> 
<a href="https://www.facebook.com/yourpage">Facebook</a> | 
<a href="https://twitter.com/yourpage">Twitter</a> | 
<a href="https://www.linkedin.com/in/yourprofile">LinkedIn</a> | 
<a href="https://www.youtube.com/@yourchannel">YouTube</a>
</p>
</div>
</div>

Step 3: Add Person Schema to About Page + Theme

Add this code to your About Page in HTML view at BOTTOM:

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Person",
  "@id": "https://yourblog.blogspot.com/#person",
  "name": "Your Name",
  "alternateName": "Your Nickname",
  "description": "Blogger SEO expert with 5+ years experience. Founder of Your Blog Academy. Helped 5000+ bloggers in Nigeria get AdSense approval and grow traffic. Specialist in Schema markup and Core Web Vitals.",
  "image": {
    "@type": "ImageObject",
    "url": "https://yourblog.blogspot.com/your-photo-400x400.jpg",
    "width": 400,
    "height": 400,
    "caption": "Your Name - Blogger SEO Expert"
  },
  "url": "https://yourblog.blogspot.com/p/about-author.html",
  "sameAs": [
    "https://www.facebook.com/yourblogacademy",
    "https://www.instagram.com/yourblogacademy",
    "https://www.youtube.com/@yourblogacademy",
    "https://twitter.com/yourblogacademy",
    "https://www.linkedin.com/in/yourprofile",
    "https://yourblog.blogspot.com/"
  ],
  "jobTitle": "Blogger SEO Expert & Founder",
  "worksFor": {
    "@type": "Organization",
    "@id": "https://yourblog.blogspot.com/#organization"
  },
  "knowsAbout": ["Blogger SEO", "Schema Markup", "Google AdSense", "Core Web Vitals", "Blogging Monetization"],
  "alumniOf": {
    "@type": "CollegeOrUniversity",
    "name": "Your University"
  },
  "award": "Top 10 Bloggers Nigeria 2024"
}
</script>

Step 4: Link Every Post to Person Schema - Update Theme

Your posts from Post #50-80 have "author": {"@type": "Person", "name": "Your Name"} - now link them to your Person @id.

  1. Theme → Edit HTML → Find <data:post.title/> inside Article Schema or create new small script below head Schemas:
<!-- AUTHOR EEAT LINK - Add below Organization Schema -->
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Person",
  "@id": "https://yourblog.blogspot.com/#person",
  "name": "Your Name",
  "url": "https://yourblog.blogspot.com/p/about-author.html",
  "image": "https://yourblog.blogspot.com/your-photo-400x400.jpg",
  "sameAs": [
    "https://www.facebook.com/yourblogacademy",
    "https://www.youtube.com/@yourblogacademy"
  ]
}
</script>

For all future posts (Post #50+ style), change author part to:

"author": {
  "@type": "Person",
  "@id": "https://yourblog.blogspot.com/#organization",
  "name": "Your Name",
  "url": "https://yourblog.blogspot.com/p/about-author.html",
  "image": "https://yourblog.blogspot.com/your-photo-400x400.jpg"
}

Step 5: Author Photo Requirements for Knowledge Panel

Requirement Google Rule Example
Photo size 400x400px min, square, face centered Headshot, not full body
Background Plain white/grey, not busy Professional LinkedIn style
Format JPG/PNG, https, public URL Not Google Drive private
Same photo Same photo in all places About page, Schema, Gravatar, socials

Step 6: Test Person Schema + Get Author Panel

  1. About page test: search.google.com/test/rich-results → Enter /p/about-author.html URL → Must show Person valid
  2. Schema Validator: validator.schema.org → Check @id #person links to #organization worksFor
  3. SameAs check: All sameAs URLs must be real profiles with same name and photo - Google verifies
  4. Google Search: Search "Your Name Your Blog Academy" in 2-3 weeks → Author knowledge panel appears on right
  5. Fix: Duplicate Person: Must have only ONE @id https://yourblog.blogspot.com/#person in whole theme + about page combined. Keep one in theme head, and full details on about page
  6. Fix: Photo not showing: Image URL must be direct image link ending .jpg/.png, not Blogger page URL

Bad practice to avoid: Using fake author name "Admin" or stock photo. Google EEAT detects fake authors. Use real name, real photo, real socials. Also don't create Person Schema for each post separately - use same @id link.

Important: This completes your EEAT loop: You now have Organization (#organization) + WebSite (#website) + Person (#person) all linked with @id - this is called Entity Graph. Google now understands: Your Blog Academy is Organization founded by Your Name (Person) who is expert in Blogger SEO. This triples trust for AdSense and ranking. Next steps: Get 3-5 guest posts on other blogs with same author name linking back to your about page. Create profiles on Gravatar.com, About.me, LinkedIn, Crunchbase with same photo/bio. This is how you become entity in Google Knowledge Graph.

Tags:

Post a Comment

0 Comments